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Neighbour's Week
We created a totally new national awareness week for Amstel.
Neighbour's Week is now an annual week in June. To launch we teamed up with innovative Dutch architect, Denis Oudendijk (Refunc) and created The Open Arms - a pub made entirely out of reclaimed fences. Barriers that keep us apart reimgined so neighbours can come together and connect over a bier.












The Open Arms: Pro Gallery
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